Why You're Hearing This: This Video Contains Content From SESAC (and What It Means For You)

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Post on Feb 09, 2025

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Why You're Hearing This: This Video Contains Content From SESAC (and What It Means for You)

Have you ever been watching a video on YouTube, TikTok, or another platform, only to be greeted with a message stating, "This video contains content from SESAC"? This message, while seemingly innocuous, actually reveals a fascinating aspect of the music licensing world. Understanding what SESAC is and why their content appears on your videos is crucial for both creators and viewers.

What is SESAC?

SESAC (Society of European Stage Authors and Composers) is a performing rights organization (PRO). Unlike more well-known PROs like ASCAP and BMI, SESAC operates a little differently. These organizations act as intermediaries between copyright holders (songwriters, composers, and music publishers) and those who use their music. They collect licensing fees from users – like video platforms, radio stations, and businesses – and distribute those fees to the rights holders.

Key Differences between SESAC and other PROs:

• Licensing Model: While ASCAP and BMI operate on a more traditional "blanket license" system, SESAC uses a more selective approach, often negotiating individual licenses with users.
• Membership: SESAC is known for its more exclusive membership, often including prominent songwriters and composers.
• Transparency: Some users feel SESAC offers less transparency regarding its licensing fees and royalty distribution compared to other PROs.

Why Does My Video Show a SESAC Message?

The appearance of a "This video contains content from SESAC" message simply means that the video you're watching includes music that's licensed through SESAC. The platform where you're viewing the video has paid SESAC the necessary licensing fees to use the music legally. This message serves as a notification, ensuring both transparency and compliance with copyright law.

What Happens if the Music isn't Licensed?

If a video uses music without the proper licenses from SESAC (or any PRO), the platform might take action. This could include:

• Monetization Restrictions: The video's creator might lose the ability to earn revenue from the video.
• Content Removal: In severe cases, the entire video may be removed from the platform.
• Copyright Strikes: Repeated copyright infringements can lead to a strike against the creator's account.

What This Means for You (Creators and Viewers)

For Creators:

• Proper Licensing is Crucial: Always obtain the necessary licenses for any music used in your videos. Using music without permission can lead to serious consequences. Explore different licensing options, including royalty-free music, Creative Commons music, or direct licensing from artists.
• Understand Your Platform's Policies: Familiarize yourself with the music licensing policies of the platforms where you upload your content.
• Use Licensed Music: Opting for royalty-free or properly licensed music is the safest approach.

For Viewers:

• Legal Use: The SESAC message confirms the video is using music legally. It doesn't necessarily affect your viewing experience.
• Respect Copyright: Understand that music creators deserve to be compensated for their work.

Conclusion

The "This video contains content from SESAC" message serves as a clear indication of responsible copyright management. Understanding the role of SESAC and the importance of music licensing provides greater insight into the complexities of online content creation and consumption. By respecting copyright laws, we help ensure the continued creation and sharing of great music. Remember to always use music legally to avoid any issues and ensure a positive user experience.